Consumer Behavioral Science

An essential marketing ingredient!
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Why it’s Important to Market to Our Lizard Brains
[Consumer Psychology]

 

Contrast and How to Market to our Lizard Brains
[Consumer Psychology]

 

What’s the biggest misconception about your line of work?

What’s the smartest thing you’ve done to advance your career?

Why are marketing expenses usually targeted for cost-cutting?

Contributor Articles

As an occasional contributor to Work It Daily, I share my perspective on relevant topics.

New Post!

How to Outsmart Your Fight-Or-Flight Response And Conquer Your Fear Of Public Speaking

Did you know that even though stage fright is instinctual, you can actually trick your brain with an easy mind shift and plenty of practice?

Marketing Strategy

3 Common Mistakes You're Making When Creating A SWOT Analysis